What is Intelligent Authentication?
We created the Authentication Implementation service to help organisations who had been left in the lurch by solution vendors straight after the sale. Implementation support is one thing, but implementation hand holding and solution insight is critical. That’s why choosing the right authentication solution isn’t the end of your journey, but just the start.
Just as with any good business idea, it’s all about how it will be implemented to see the envisioned returns. To see the greatest returns (a seamless authentication experience that makes sense to customers and a vast reduction in fraud), we look at your solution’s rollout holistically, for fundamental fixes and continuous monthly improvements.
The benefits of Intelligent Authentication
Mitigate fraud
By adding additional layers of security like biometrics (using individual physiological characteristics for identification) companies are able to make it nearly impossible for fraudsters to access customer accounts.
Peace of mind
With the right consumer journey mapped out securely, consumers and organisations will have the peace of mind and confidence to interact without the fear of criminal intervention.
Reduce operational costs
Improved efficiencies: It’s hard enough to grow a business, but even more so if you’re dealing with fraud and your employees are doing repetitive tasks best left.
Customer Experience
Intelligent Authentication is designed to both effectively engage & future proof users experiences. A streamlined experience eliminates complex passwords & time consuming Q&A’s.
Increase self-service
Empower customers to independently and safely access your organisations services, whilst also lowering your organisations required output.
Authentication used to be straight forward. Today, if it’s not intelligent, it’ll detract customers and attract fraudsters
Dan Miller, lead researcher and founder of Opus asserts that; “if there’s one thing that will shape Intelligent authentication in the coming years, it’s the addition of fourth factor authentication.” And we agree. While 3rd factor authentication is the latest, most secure approach, we need to look forward, looking at how to strengthen this approach with an automated, additional layer that complements regularity and identifies suspicious, abnormal activities such as foreign locations and devices etc.
4th factor
Context:
How you’re authenticating, e.g. Identifies suspicious activity based on irregular activity.
We make organisations authentication solutions smarter
The future of 4th factor authentication will be in the nuances of ‘who, what, when, where and how.” Herein lies the opportunity for even tighter fraud mitigation and uncontested customer experiences.
We can’t wait to help you map out your Intelligent authentication strategy.
